For years, we’ve heard the cry of many asking for an American-made product that they can proudly wear. Skateboarders were no exception in this public outcry and, after some doubts about its possibilities, Vans introduces the Style 113 Pro USA.
Limited to 700 individually numbered pairs, the Style 113 Pro USA is the first Vans model to be made in the United States in the last 20 years. Back in ’66, Vans was known for their American-made footwear and, in revisiting their heritage, they’ve sacrificed no detail. The leather and suede combination is met with “Made in U.S.A.” branding throughout the upper and tongue, along with your mandatory side stripe. An UltraCush HD sockliner can be found within this team model, making it extremely ideal for skating.
The Style 113 will be available in select skate shops on July 8th for an estimated $270. For those asking why the price is so steep, it’s simply because American labor doesn’t come so cheap. For those asking why it’s a cupsole, it’s because the vulcanization process involves adding sulfur to rubber in order to manipulate the compound. From there, it must be baked using a kiln, and that involves a high use of fossil fuels- more than the EPA would allow; that’s why all vulcanized models are made outside of the US. A cupsole, in this case, just calls for some adhesive and additional stitching.
It’ll be interesting to see how consumers react to Vans’ American-made footwear. As stated before, we’ve been subjected to numerous inquiries about US-made skate shoes for years and, now that they’re here (at the price that we expected them to be), only time will tell if those asking will be the same who purchase these handcrafted shoes.