FP Insoles Introduces Their Footwear Program With Revolutionary Technology

Throughout the end of 2016, there’s been hints here and there regarding FP Insoles and their potential to launch a footwear program. Debuting today, these rumors have turned into reality.

While the debate is never-ending regarding whether or not there’s room for another footwear brand in skateboarding (use the comment section to bicker amongst yourselves), the formula remains the same: in order to create a great shoe brand, you need great ambassadors. Aligning perfectly since his falling out with Puma, Joey Brezinski has been seen throughout various platforms promoting these hidden FP Shoes and is now their premier pro.

While the move to launch a footwear brand is unexpected for most, some are not surprised by FP’s ambitious leap into the congested landscape. After years of solidifying themselves as the go-to insole for skateboarders (and apparently astronauts) worldwide, they’re taking their groundbreaking technology into the skate shoe realm.

Little details have surfaced as far as who’s designing their shoes and what other pros will be jumping ship to join FP’s crew, but here’s one thing we can accredit to Footprint’s program: their technology is unlike anything we’ve ever seen before. The tech and design that they’ve implemented into their outsole is incredibly impressive and has many, including ourselves, anxious to try a pair. Watch the video at the top to learn more.

More updates regarding this launch to come…

Comments

  1. undecided

    February 3, 2017 8:55pm

    Hmmmmm….

    Reply
  2. Ghettoblaster

    February 3, 2017 9:16pm

    They need jaws. And I would love to see him without nikes on…

    Reply
  3. Aaron

    February 3, 2017 11:06pm

    The shoes look terrible, they should have worked with core skate brands (Lakai, Sole Tech, DC, etc.) and do collabs with the technology. The logo is bad, the team is bad, like c’mon Joey Brezinki and Daniel Espinoza are nowhere near the names of Andrew Reynolds, Ishod Wair, Bobby Worrest, Jake Johnson, Rowan Zorilla. Why set yourself up for failure?

    Reply
    • fryanblores

      February 5, 2017 2:20am

      Agreed. When I was a bit younger, I thought it’d be cool for them to collab with a company and include their insoles in instead of the shoe company’s, but now seeing this, it would make sense for them to test the waters a bit. That being said, I do hope they achieve success because I’ve been buying their product for years, but this specific shoe model is not the prettiest. I hope they make some simple and good-looking yet high performing models in the future, though.

    • This gen is lame

      February 5, 2017 2:21am

      There’s only one design so far. And logo complaints? All logos look gross. When did skaters become such marketing posers? Joey B is the shit and so are FP insoles. I don’t have high hopes for FP shoes but the soles look amazing. It’s all about how the shoes skate. Skateboarding isn’t a fashion show. Smh.

    • dash

      February 6, 2017 1:21pm

      it’s just a 3-d demo. we’ve not seen the actual product/s. if you love the core shoe companies, you’ll definitely be supporting this new player.

    • Lowcomply

      February 12, 2017 6:35am

      Dc a core skate brand?

  4. Luke

    February 5, 2017 10:40am

    Theres always room for a brand that inovates. Il definitely buy them. I like the design and im glad they dont look like 80% of skate shoes these days (super low cut old school vans knock offs). Joey brezinski is super keen to build a good team and put effort into the brand and product so i hope FP can support him the way puma couldnt!

    Reply
  5. LouCash

    February 5, 2017 12:55pm

    I would love to see them growing, c’com commenting idiots it’s all about our health and having a possibility to avoid any possible injuries which won’t be as much out of our hand as it was so far. If it protected me better I would be wearing them fo sho

    Reply
  6. ROSS DAILEY

    February 5, 2017 10:31pm

    Can we not have a flood of new skater owned shoe companies in 2017???

    Nike & Adidas will continue to flood the market w/ their product & kids will buy them before jumping over to these skater owned / operated brands. Just due to the recognition of those brands, while the skater owned & operated brands will pick up the scraps & kill each other for them.

    I would have much rather seen the technology licensed to other companies aka do a collab w/ whatever brand… ie struggling core brands like Lakai or DVS… get some hype around those companies & make a profit, instead of creating a whole footwear program.

    Reply
  7. Al

    February 6, 2017 2:00am

    While the shoes are not the prettiest out there, i would still buy them. Even though many other shoes may look better, i would think that these would perform significantly better. I suppose that it would be a trade off. It would be better to keep on skating with these shoes than be off your board due to an injury for the sake of looks.

    Reply
  8. brother nero

    February 15, 2017 7:49pm

    too bad you can’t use a 3d printer to design a shoe that does not look like ass

    Reply

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