Year after year, you’ll hear the screams of grown men as they plead to have their youthful nostalgia back in their arms once again. Whether its a board, shoes, or a print of their favorite childhood graphic, we’ve all been there before. While these screams may have been around forever, it seems as though they’re finally penetrating the unattended ears of those who can bring these particular models back.
There’s no word on what makes these wonderful reissues come about every so often but in any industry, given 10 or 20 years, those previously released models always make their way back. Most of it has to do with the strange nature of demand, although in many ways, demand shouldn’t always dictate a release. Companies in the past have been burnt when listening to their fan base, only to be disappointed once none of them purchase said requested model. One of the better examples of this was when Lakai re-released Rick’s old DC model only to have it flop after 1 season. :/
In any event, it looks as though more companies have found their comfort zone in their respective categories and as a result, we’ve been seeing more of them take bigger chances. Whether it’s the first heel/wedge in skateboarding, the return of the rubber toe or the resurgence of the airbag, these quality elements are making their way back into this new generation of kids. Who knows how they’ll react considering some, if not most, don’t have any correlation with these beloved models (unless they’ve done their homework).
If the re-release of the Nike SB X Jordan 1 wasn’t enough for SB connoisseurs, the newly reissued Prod 1 has found its way back onto skate shops shelves this past weekend. This now classic model has had a great following but with the rapid growth of the Prod collection in general, consumers are naturally more prone towards his first creation versus his more recent releases. As it stands now, the Prod’s 1 release couldn’t have come at a better time. With “tech” being back in fashion, the Prod 1 has a more subtle approach which works in its favor comparative to the “everything but the kitchen sink” approach with the latest Prod 8. While there’s more of a place for the Prod 1 in today’s market than any of his other models, its unfortunate to know that these are sadly a quickstrike and won’t be skated/enjoyed to their full potential. An array of other colorways and updated materials would be great in 2015 so hopefully we won’t have to wait another 10 years before Nike SB opens the vault again.
Yes, as we revealed in our secondary A.S.P. from DC, this is the reissue that you’ve all been guessing about- the Manteca. Known for its then street approved look, the OG team model comes back for Fall 2015 with intentions of giving every OG DC lover their beloved model back. Where some of you may feel as though DC let you down with the Lynx reissue, they’ve gone much truer with this reissue as you can obviously tell. You’ll find that the Manteca stays true with its traditional approach of a triple stitched toe instead of a faded and safe deco stitch line. This commitment from DC should certainly mend any bad feelings you’re harboring since the Lynx reissue and more over, the newly updated Lynx actually skates incredibly well so chill. For those unfamiliar with Manteca, it was sported by the likes of Ryan Gallant and other team riders from DC back in the day. Tastes certainly change over time but in the event that you’re not feeling them, we certainly know someone who’ll love them and put them to good use.
Lastly, when we contributed to the skate shoe edition of TWS, it was told to us by Scott Johnston in our interview that a reissue will be coming out of the gates shortly from Lakai. Still no official word on what model that’ll be but we’ll keep our ears open in the meantime. Feel free to guess, but which reissue model would you like to see the most from Lakai or any brand for that matter?