When Emerica started its higher quality campaign, they helped to revitalize the cupsole market with all their G6 models. And after a couple years of the cupsole models doing well, Emerica took the opportunity to appeal to a wider audience and release them as vulcs. These shoes, such as the Reynolds Vulc, were thinner, pointier, and all about boardfeel and durability. Read More
If you’ve ever spent more than 5 minutes on this site, it’s because you know exactly how to rip a shoe apart on your skateboard. Well, if your dreams of becoming sponsored are finally dead and you’re reconsidering ruining a perfectly good pair of shoes on your skateboard, here’s why you should reconsider that terrible decision. Read More
If Tech’s resurgence didn’t feel all that real to you, upon seeing Matt Miller’s debut pro model, you knew it was truly here. Read More
It’s no secret that Supra’s been far too distant from its beloved skateboarding roots. Between the questionable collaborations, a lack of Muska sightings on his skateboard versus in front of a canvas and lastly, the fact that they’ve separated skateboarding entirely from Supra Footwear accounts for a lot of lost trust with Supra. But there’s a significant chance that they’ll win you/us back in 2015. Read More
Much like the rest of their catalog, DC has progressed skateboarding footwear by embracing future designs, all while paying homage to their long history of skate shoes. While that statement has been more and more true with every one of their releases, it looks as though DC is going after an untapped model with what could be Evan Smith’s pro model.